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HiT Barcelona: Apisphere enables location-based services

Categories: Barcelona 2009 Summer,
By: , IntoMobile
Thursday, June 18th, 2009 at 8:32 AM

Apisphere

Another interesting company I’ve seen is Apisphere. They are allowing their clients to add location twist to their applications and/or services.

As an example, Apisphere’s Kristal Pollack mentioned SalesForce solution which allows users to receive relevant information on their mobile phones for the upcoming meeting based on their current location. Then there’s the case of Las Vegas casinos, which don’t want to annoy their customers with marketing text messages all the time, but only when they [customers] are in Las Vegas.

To put it in other words – Apisphere provides platform companies can use to add location data in their software. Apisphere collects and processed the data and provides APIs developers can use. In that sense I’ll doubt we’ll hear more about them, as their work is mostly done “in the shadow” and it’s the end-result (applications/services) which utilize Apisphere’s platform that will get attention of the media…

About The Author

Dusan Belic

Dusan has been using smartphones since their introduction and is now following the latest trends in the industry. The "convergence" is what he's most excited about, and writing about it is the next logical thing to do. He thinks that using a smartphone is what everyone who cares about their time should do. In addition to his interests in mobile phones, Dusan also loves to experiment with the latest web and mobile 2.0 services. The idea of accessing and managing your information from any device no matter where you are simply amazes him. Whether it's an online to-do list, note taking service or a video sharing social network, he's there to try it out. He admits though, he's still searching for the ultimate web-based organizational tool, which "sings" perfectly with the mobile PIM application. Dusan used to run SymbianWatch.com which later became part of IntoMobile. He lives in Serbia, South-East Europe, from where he edits the site on a daily basis.

  • Berklee Smarts

    Apishpere is a total JOKE!!!!

    These guys are a bunch of one hit wonders from 15 years ago. They have changed their business model at least 6 times in the last 2 years.

    They have been laughed out of every VC in the valley’s office.

    AVOID this company at all costs.