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I don’t get it, why doesn’t Apple just let operators do what they want to do?

Categories: Applications, iPhone
By: , IntoMobile
Friday, July 31st, 2009 at 9:47 AM

This whole App Store debate has Symbian, RIM and Windows Mobile owners laughing. Apple owns the platform, they own the App Store, but why do they have to control the gates to the App Store? Why can’t Apple just approve everything, similar to how Symbian signs certificates for applications, and then give operators a simple way to decide which applications are not allowed on their network?

It would seem like the best way to make everyone happy. Apple’s hands would be clean since it would not be them rejecting Google Voice, it would be AT&T. Developers would be happy since they don’t have to worry about meeting guidelines to make AT&T happy, they can just sell their applications to another country. Apple could then sell an unlocked iPhone in the Apple Store that comes with no restrictions, similar to how they already sell computers and don’t control what you can and can not install; this would make consumers extremely happy. Buy an Apple iPhone from AT&T for $200, deal with their bullshit. Buy and Apple iPhone from Apple for $599, do whatever your little heart desires! It just seems so trivial from my perspective, but I bet there are so many background political discussions occurring that it would make even the most hardened cynic want to vomit his guts out.

What I’m basically trying to say is this: when an application gets rejected, or pulled, all the shit is thrown at Apple. Why not move the decision out from Apple’s hands, over to operator’s hands? Then if something is rejected or removed, it is the operator who then gets shit thrown at them.

It can be that easy, right?

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About The Author

Stefan Constantinescu

Stefan Constantinescu (@WhatTheBit on Twitter) has loved technology since as far back as he can remember. It started with computers, but in the past few years his passion has turned to mobile devices. As a mobile phone enthusiast who lives and breathes devices that connect to the internet, he knows he is not alone with this radical fascination of all things wireless. He is strongly opinionated and enjoys a good debate so leave comments in his posts and he’ll get back to you! Stefan began blogging as a hobby in the fall of 2006 and joined IntoMobile in the summer of 2007. Later he got a job at Nokia in March 2008, but as of June 2009 he has rejoined the IntoMobile team. He is currently based out of Helsinki, Finland.

  • Iakona

    We’ll operators are scared they’re business model will be obsolete, especially with the advent of VOIP. It is not wonder apple is against the publication of Google voice.

  • Fábio Oliveira

    Because that’s the way it always have been until iPhone came out. Apple changed the game because previously only the apps operators let in could be released. This led to exclusivity contracts and so on.
    Operators are too used to try to get their hands in everyone’s money. At least it’s how it always have been here in Europe and as far I know, how it was right there in the US.

    If you stand for a model like Android’s I can understand and stand alongside you.

    Apple just need to define a set of rules and stick to them. That would let everyone satisfied for now.

  • Matti

    Since the original iPhone it has seemed to me that the Apple & AT&T duo makes all decisions. Both hardware and software side is then designed to meet whatever compromise these two come up with.

    Apple generally is very, if not extremly, America centeric in it’s business. Expect good localisation for USA and countries with scenic enough cycling routes for Steve to have biked trough.