TomTom’s newly released GPS navigation software for the iPhone has already become the talk of the town. Just days after going live on the AppStore, TomTom’s iPhone offering is giving CoPilot Live Navigation v8 a run for its AppStore-money. And, TomTom isn’t about to sit back and relax. According to Pocket-lint, the GPS navigation world’s 800-pound gorilla is settings it’s sights on the mobile space and is aiming to bring the TomTom navigation app to Android. That would make Android the second finger-friendly, intuitive smartphone OS to work with TomTom’s satnav software.
TomTom’s Senior VP of Onboard Mobile, Benoit Simery, told Pocket-lint that TomTom “cannot ignore such a successful platform as Android. HTC is an important partner of ours and Android is becoming increasingly important too.” Indeed. TomTom recently partnered up with HTC to create the TomTom 7 Windows Mobile application, and now that HTC has gotten a taste for how good the Android OS can be, we’ll likely be seeing a TomTom app hitting the Android Market soon enough.
Still, TomTom isn’t going to focus entirely on the smartphone space. “There is nothing better than a satnav. It’s still superior. No smartphone can compete with a satnav and the integrated services that we can offer on our devices such as local Google searches, fuel prices, traffic information – we are still ahead of the game. There is still a strong market for dedicated devices. Very strong,” says Simery.
Fair enough. As long as TomTom doesn’t delay the launch of their Android app because they’re busy fiddling with dedicated satnavs, we’re just fine with that.