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Medialets Analytics SDK now ready to give devs app-tracking metrics on BlackBerry and Android

By: , IntoMobile
Monday, March 1st, 2010 at 12:29 PM

There’s no doubt that Apple has enjoyed the iPhone AppStore’s meteoric rise as the world’s single largest mobile applications store, but there’s more to the mobile world than just the iPhone. The Android platform has been gaining some serious traction recently, and BlackBerry has seen its mark share growing steadily over the past couple years. To that end mobile ad firm Medialets has released their new Medialets Analytics SDK to help mobile app devs track their wares on the Android and BlackBerry operating systems.

The Medialets toolkit is free of charge, and gives developers an analytics dashboard that makes for easy “measurement and tracking of basic metrics as well as complex custom events within all of their Blackberry and Android apps (and iPhone of course.)” The service gives mobile app makers a chance to analyze a particular app’s performance and track the effectiveness of new marketing campaigns. The best part is, it’s free – the company ultimately wants developers to include Medialets’ mobile ads in their apps.

Mobile app devs, does it make sense for you to port your iPhone app to BlackBerry or Android at this point? Will this Medialets Analytics SDK help your decision at all?

[Via: Medialets]

About The Author

Will Park

Will hails from The City of Angels - Los Angeles, California. He spends his time playing with his numerous gadgets and looking forward to seeing what future holds for mobile technology. An avid promoter of a fully "digital" life, he promotes the widespread adoption of truly mobile, paper-less living. He dreams of the day when he can go completely digital. No more snail mail, paper receipts, bound books, notepads/spiral notebooks, credit cards, hard currency. He's a digital warrior - fighting for the converged life. He is an idealist and a realist - he has a perfect view of what the world should be but knows that the world is not perfect. Can we ever hope to see Will's dream become reality? We'll see...