IntoMobile

Breaking news, information, and analysis on the latest mobile phones and mobile technology

Open NavigationOpen Search
  • Home
  • Platforms
    • iOS / iPhone OS
    • Android
    • Windows Phone
    • BlackBerry OS
  • Hardware
    • New Hardware
    • Tablets
    • Reviews
    • Rumors
  • Carriers
    • AT&T
    • Sprint
    • T-Mobile
    • Verizon
  • Manufacturers
    • Apple
    • Samsung
    • HTC
    • LG
    • Motorola
  • Best VPNs
  • Best AI Tools

Kantar Media: Local search, social networking and games popular among smartphone users

July 13, 2010 by Dusan Belic - Leave a Comment

Share on Twitter Share on Facebook ( 0 shares )

Compete, a Kantar Media company, is out with the results of its Q1 2010 Smartphone Intelligence survey, showing how smartphone owners use their devices. Here’s what they got:

Local search: Nearly one in three smartphone owners having called or stopped into a local business after finding it using a local search application. Close to a third of Android and iPhone owners discovered at least two new businesses using local search apps in the first quarter of the year.

Social networking: 33% of smartphone Twitter users primarily send tweets via their smartphones, and 33% of these consumers prefer to read tweets on their phone. In terms of the Facebook usage, people read news feeds on their phone (66%), post status updates (60%), read/reply to private messages (59%) and post photos (44%).

Mobile gaming: Apple rules this front — 51% of iPhone owners have five or more games loaded on their shiny gadget, and 37% of them play games on a daily basis. In contrast, 46% of BlackBerry users have no games on their devices.

And you can get additional information from Kantar Media’s website.

Share on Twitter Share on Facebook ( 0 shares )

Back to top ▴

Back to top ▴

Follow IntoMobile

38k
36k
4k
13k
12k

Most Recent Posts

  • Qualcomm’s leaked Snapdragon roadmap suggests flagship chip shopping is about to get complicated
  • Samsung Galaxy A27 5G: bigger screen, smarter AI, same affordable promise
  • iPhone 18 could get a RAM bump to handle Apple’s growing AI ambitions
  • Vivo X Fold6 arrives with a massive battery, flagship cameras, and a global launch on the way
  • Nubia Air Pro: 108 MP camera and 5,000 mAh battery in a 5.99 mm phone for $399

Get Updates Via E-Mail

  • This field is for validation purposes and should be left unchanged.

About IntoMobile

  • About IntoMobile
  • Contact IntoMobile
  • Send us News Tips
  • Privacy Policy

Social Links

  • IntoMobile on Facebook
  • IntoMobile on Twitter
  • IntoMobile on Google+
  • IntoMobile on YouTube

Copyright © 2006-2021 IntoMobile. All rights reserved.