Another ChangeWave study shows that Android is still very much on the rise with consumer demand increasing. Additionally, customer satisfaction is equally high. Between June and September, the number of respondents surveyed who wanted Android on their new smartphone grew from 30% to 37%, pretty evident that the didn’t do much to slow it down.
According to Investor Place:
Among consumers planning to buy a smartphone in the next 90 days, 37% say they prefer to have the Android OS on their new phone — a 7-pt jump since our previous survey and a new all-time high for the Google operating system.
As you can see in the image above, it’s been a pretty steep climb for Android starting some time between September and December 2009 — or when the Motorola Droid was launched. Since then it’s been a pretty steady increase for the number of customers wanting Android on their next smartphone thanks to an army of Google-based handsets from HTC, Motorola and Samsung.
What’s more interesting is how much the demand for iOS devices and Android devices changed over the course of just three months. Clearly, the iPhone 4 and its antenna issues didn’t help the public view of Apple and its smartphone. Meanwhile, Android devices like the HTCand during that time were so popular that they remained sold out.
However, it’s not all bad for iPhone owners as nearly two-thirds of those surveyed were very satisfied with their current device. Android isn’t too far behind with 65%, but do note that this is a survey for those very satisfied, and we all know that Android is still improving.
Unfortunately for webOS, RIM and Windows Mobile users, the same can’t be said. It’s also very possible that even improved future iterations of the software on better hardware might be tarnished with the image that customers currently have on those brands.
What does this trend tell us? Well, for one thing Android isn’t just some underdog looking for acceptance – it’s a major and serious player in the mobile OS game now. Even Apple seems to have difficulty fending it off, and very soon Android will swallow up the majority of the OS market. Not only is it available on several pieces of hardware across every single carrier in the U.S., but it turns out people really want it and turn out to be satisfied with it when they end up using the platform.
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