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Isis to hit Austin, Texas during the first half of 2012

Categories: Mobile Payments
By: , IntoMobile
Sunday, June 26th, 2011 at 11:56 PM

In a few short days the first half of 2011 will come to a close and if you had to ask us about one particular technology that dominated the mobile landscape during that time, we’d probably say dual core smartphones. For the second half of this year we expect Android tablets to be the talk of the town. Now what about Near Field Communication (NFC), which many people have said will skyrocket in adoption? Earlier this year Google announced Google Wallet, a system that will let consumers pay for goods and services using their mobile phone instead of cash or a credit card, but when it launches later this year it’ll only be compatible with 1 device, the Nexus S 4G, on 1 operator, Sprint, and you can only use one bank, Citibank. We’ll see if that ecosystem grows, but for now we’ve got more confidence in Isis taking off than Google Wallet, at least in the United States.

Isis is a joint venture setup by AT&T, T-Mobile, and Verizon with the same goals as Google Wallet, but instead it’s backed by the people who actually sell the devices that you’ll one day use to pay for your morning coffee. While their business model isn’t yet known, we can only imagine that they’re looking for a cut of each transaction, regardless of how minuscule said cut is, multiplied by the amount of purchases people make and it can add up to be a significant revenue generator. The first Isis trials are set to take place in Salt Lake City during the first half of 2012 and now Isis has said that Austin, Texas will be one of the first markets to get Isis, again during the first half of 2012.

We look forward to seeing the progress Isis will make, and what other announcements are likely to take place in the mobile payment space, especially from Apple.

About The Author

Stefan Constantinescu

Stefan Constantinescu (@WhatTheBit on Twitter) has loved technology since as far back as he can remember. It started with computers, but in the past few years his passion has turned to mobile devices. As a mobile phone enthusiast who lives and breathes devices that connect to the internet, he knows he is not alone with this radical fascination of all things wireless. He is strongly opinionated and enjoys a good debate so leave comments in his posts and he’ll get back to you! Stefan began blogging as a hobby in the fall of 2006 and joined IntoMobile in the summer of 2007. Later he got a job at Nokia in March 2008, but as of June 2009 he has rejoined the IntoMobile team. He is currently based out of Helsinki, Finland.