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Rumor: Google to launch sub $200 7 inch Android Ice Cream Sandwich tablet in Q2 2012

Categories: Android
By: , IntoMobile
Thursday, January 5th, 2012 at 1:30 AM

One year after Steve Jobs got up on stage and presented the iPad to the world, Motorola showed off an Android Honeycomb powered tablet at the 2011 Consumer Electronics Show called the Xoom. It was ugly, buggy, and boy was it expensive. Now you didn’t have to be a rocket scientist to see that Google was clearly trying to compete with Apple back then, but who is Google competing with today? According to a rumor from DigiTimes, who has a mixed track record that’s equally bad as it is good, Google now sees Amazon and their $200 Kindle Fire as their main competitor. The rumor goes on to say that Google plans on releasing a tablet in March or April that runs Ice Cream Sandwich, has a 7 inch screen, and is supposed to cost less than $200. The only reason we’re even taking this rumor seriously is because Eric Schmidt, former CEO of Google and currently the company’s Executive Chairman, told an Italian newspaper late last month that Google would “market a tablet of the highest quality” within 6 months.

If Google does indeed launch their own tablet, then that poses a few questions. Is this a Google branded tablet? If yes, who will build it? How will Google’s partners react to Google getting into the hardware game? If it’s a “Nexus” tablet, meaning it’s pure Google, but built by someone else, then is Motorola going to be making it? With Google I/O due to take place in June, is that when we’ll see this tablet being launched? What if Apple introduces the long rumored 7.85 inch iPad?

Whatever does happen, all we know is that tablets are here to stay. The people who don’t have one today don’t consider the $500 price point attractive. With $200 being the new barrier to entry, the game changes completely.

About The Author

Stefan Constantinescu

Stefan Constantinescu (@WhatTheBit on Twitter) has loved technology since as far back as he can remember. It started with computers, but in the past few years his passion has turned to mobile devices. As a mobile phone enthusiast who lives and breathes devices that connect to the internet, he knows he is not alone with this radical fascination of all things wireless. He is strongly opinionated and enjoys a good debate so leave comments in his posts and he’ll get back to you! Stefan began blogging as a hobby in the fall of 2006 and joined IntoMobile in the summer of 2007. Later he got a job at Nokia in March 2008, but as of June 2009 he has rejoined the IntoMobile team. He is currently based out of Helsinki, Finland.

  • Jim

    i disagree that tablets are here to stay. tablets are a fad! they aren’t portable enough to be mobile devices, the cellphone will be the ultimate device. more important than tablets.

  • http://www.intomobile.com/ Stefan Constantinescu

    I used to think just like you, but earlier this week I came back from a 2 week holiday in Budapest, Hungary. I was shocked, SHOCKED, by the amount of tablets I saw during my stay. It felt like I was the only one without one.

  • http://www.pocketdroid.net/ Florian Mihu

    developers continue to adapt their applications to fit android tablets needs ..and with the wordpress app update a lot of bloggers nowadays lean towards a tablet instead of a laptop because finds it much more portable