Samsung won’t be holding a press conference at MWC 2012

samsung-logo

Recently, Samsung said it would not use the Mobile World Congress event to launch its flagship Samsung Galaxy S III and now it’s walking away from its headline event as well. In a move that may be more upsetting to the tech press than consumers, Samsung told PC Magazine that it won’t hold a press conference during the late February conference. Instead of using MWC to announce new products, the Korean company will schedule its own press events throughout the year.

Though we will miss Samsung’s splashy and showy performances, we will still get a chance to ogle the handset maker’s latest devices. The company will have a display booth on the conference floor and said in a statement that it “is looking forward to introducing and demonstrating exciting new mobile products at Mobile World Congress 2012.”

[PC Magazine]

 

Back to top ▴