Brazil’s Institute of Industrial Property decided that Apple can’t have exclusive rights to the “iPhone” trademark in the country. The decision was made as a local company Gradiente registered the trademark back in 2000, which is 7 years before the Cupertino-based company launched its smartphone.
Apple will be able to sell its handset using the iPhone name, but it won’t be the only iGame in town. Gradiente has its own “iphone”, an Android-based device that can handle two SIM cards at once. That, however, doesn’t make it better, it’s just a different kind of product running different platform.
Suddenly buying an iPhone in Brazil isn’t as easy as doing it in other parts of the world…