Sky Dayton is stepping down as a CEO of Helio only to become the company’s chairman. Helio’s current president and COO Wonhee Sull, a former executive at SK Telecom, will supersede Sky and will hopefully cut some costs along the way. In addition to cost cutting, the personnel change may also reflect SK Telecom’s intent to consolidate its control over the struggling MVNO.
And while we’re on the struggling part, it’s important to note that Helio has around 200,000 subscribers, which pay about $85 per month. On average, Helio users send 550 text messages per month, 95% of them access the web, and 60% use their phones to access MySpace. But it’s still not making money…
The million dollar question is – will the new CEO change anything? We don’t know at this point, but we’re certainly hoping to see Helio introducing some hot “Korea-backed” services to the U.S. market. Stay tuned…
[Via: TechCrunch]