Phonified, a developer of wireless data applications, today announced that Phonified Mail[E], a mobile tool that communicates with the Microsoft Exchange email server, is now available for Nokia S60 (2nd Release). Mail[E] allows individuals to access their corporate email from their cell phones, and is targeted at on-the-go professionals who want to read and respond to their email while on the road.
For the carrier, Mail[E] provides a compelling reason for subscribers to sign up for a data plan. Mail[E] can be offered to those users not currently served by the carrier’s enterprise solutions, such as employees of small and medium businesses that have not made the commitment to deploy a push-based mobile email solution. Mail[E] is a low-cost application with no recurring subscription fees, so carriers can capture new data users without also incurring long-term revenue sharing with an email service provider. Furthermore, while Mail[E] runs well on 2.5G networks, the performance and capabilities are enhanced on a 3G network, providing an incentive for customers to upgrade to 3G service.