Reuters is reporting that the title of “World’s Best Selling Mobile Phone” goes to the Nokia 1100 mobile phone. This cheapy, basics-only cell phone was dubbed the “Penny” and was released in 2003. Since then, the Penny has seen explosive sales worldwide, having found homes with 200 million users. That works out to about 1 MILLION Nokia 1100 mobile phones being sold each week!
In comparison, the Apple iPod can claim global sales of only 100 million, 115 million for the Sony PlayStation2, and Nokia’s previously top-selling 3310/3330 can only claim 126 million.
Nokia’s staggering success with the 1100 series phones is testament to their shear manufacturing and marketing prowess, especially in the lower-end markets. And, in a move to try and replicate this success, Nokia recently introduced a bevy of low-priced entry-level phones. Way to show us “techno-snobs” that a low-end phone really does have more appeal than a phone that meets our standards.
via: reuters