In an ever growing battle of Japanese mobile operators, KDDI au is teaming up with Louis Vuitton to provide its customers an additional content free of charge — beautiful standy screens designed by Louis Vuitton. In order to grab these wallpapers, KDDI subscribers should snap an appropriate QR code and they’ll receive graphics designed by the famous French designers instantly.
Guess the fact that all three major carriers in Japan — DoCoMo, KDDI and SoftBank — all offer great devices, prompted one of them to somehow differentiate its offering. Not exactly something that would made me switch a carrier, but then again I’m not a fashionista myself…
[Via: Engadget Mobile]