One pretty phone... the Motorola Aura
Well we’ve seen a monster of an expensive device appear in the last month or so – the Motorola Aura. It’s somewhere between £1300-£1600 in the UK at the moment, and that is one good-size kick in your wallet. But my question is at the moment, is anyone able (apart from Football players) to buy these uber-bling items?
I had an experience last year with a “premium” device – Nokia’s 8800 Arte – which was at the time pretty much the most expensive device they had (until the Carbon Arte came along!). It was a nicely-machined device, but the functionality wasn’t amazing. In the end (ironically), the hardware developed a fault within a couple of weeks, and I returned it. But had it not gone wrong, I’m not sure I would have been comfortable owning a very shiny & expensive piece of metal with a GSM radio in it!
Since then, the credit crunch has truly crunched on people, and so where as before we might have ‘splurged’ out on a premium device on credit, now that avenue has warning bells flashing all around it.
So, IntoMobile readers, do you have any idea who is buying these ‘premium-aesthetic’ devices? People with lotsa cash? More cash than sense? Or something else maybe I haven’t considered….?!
That Motorola Aura does look nice though! 🙂
You can find out more about the Motorola Aura at it’s website here.