For some time I have dreamed about a mobile phone sales packet without a charger. So many current Nokia phone users have owned many Nokia phones earlier and they have several Nokia compatible chargers at home. It is just waste of resources to ship charger with every sales package. It seems that I’m not the only one thinking like this. Letters to editor section in Helsingin Sanomat had also article about this today.This is how it should go. Mobile phone sales packet, very small and compact, having only mobile phone and adapter for charger (new Nokia phones use smaller plug than old and small adapter is needed), no flyers (these are so annoying anyway), no user guide (you can download it from internet), no CD (you can download everything from internet). Special branding for the packet could be used.
This type of sales packet is much smaller (better for environment, less carton, less weight to ship around the world) and as a bonus Nokia could donate saved money to good purpose, WWF for example. Buyer feels good when buying this. Sure this would mean more product packet variants and some pain for logistics to maintain with charger and without charger boxes, but nothing comes for free and new ways to reduce waste has to be searched.
What do you think? Would you buy a phone without a charger? (Please no complaints about the plug change to a smaller one).
Source: MRKTNGman <– an official Nokia S60 blog run by a Nokia employee
Absolutely ridiculous! You know what I think Nokia should do? Make phones that can charge via the sync cable, make phones that can charge via the mini usb port on the bottom, and most importantly: include a charger with every single phone sold.
If you got a dvd player without any A/V cables how would you feel? If you bought a car from a dealership with no gas how would you feel? If you bought a digital camera and it didn’t even have a teeny tiny little memory card how would you feel? Companies should include everything in the box that relates to the essential use of a product. Sure it creates excess, but honestly every respectable geek has a box-o-wires somewhere in the house with all the spare cables one would ever need in a lifetime. Creating an extra SKU? Yea try to fly that one past the guys in shipping. I agree with everything else however, no product manual, no cd, no flyers, but no charger … did you have your coffee this morning?