Serbia has really been burning rubber when it comes to market penetration for mobile phone usage! In the past year, 1.8 million Serbians has started using mobile phones – amounting to a 22% increase over the previous year. As of May 2007, Serbia has reached mobile market penetration of 88% – quite an impressive number indeed!
We like to think that our resident Serbian editor, Dusan, has played a large part in his home country’s increased cell phone use. What better way to increase awareness and push mobile technologies than to see Dusan walking around, visiting various cafes and shops, using all those fancy mobile gadgets?
Wireless operator, Telekom Srbija, accounted for 71% of the increased wireless subscribers, with Mobtel picking up 29%. It’s interesting to note that, as of 2004, the two companies were essentially tied in subscriber-base, but Telekom Srbija has clearly taken the lead – which is quite expected given there are only two choices in this particular market.
However, Austria-based Telekom Austria is slated to get into the Serbian wireless market by the end of 2007. But, only after wireless market penetration is projected to break through the 100% mark.
Great work Dusan! It looks like all your wireless soldiering has paid off! Hats off to you.
[Via: Cellular-News]