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Blyk turns to viral video to reach 16-24 year olds

November 17, 2007 by Dusan Belic - 1 Comment

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BlykRemember Blyk, the free ad-supported mobile phone service for those between 16 and 24 year old? Well, they’ve figured that in the age of online media we’re living, it’s hard to reach their targeted market. Hence, they’ve turned to viral video, engaging four young illustrators to help them spread the word.

The end result consists of four videos, each made by a different illustrator. The idea is of course to grab some attention of the youth via YouTube and other video sharing websites…

What follows after the jump are the mentioned four animations, all about 1 min in length. Enjoy!

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