Verizon Wireless keeps expanding its V CAST offering. Lately, along with NHL, they announced that the Bridgestone NHL Winter Classic 2009 is coming to compatible V CAST Video handsets on New Year’s Day. Apparently, this is the first time a major league sporting event in the United States will be shown as it happens on V CAST Video.
From the official release:
At 1 p.m. ET on Jan. 1, the Chicago Blackhawks will host the Detroit Red Wings in the League’s annual outdoor game to be played this season at iconic Wrigley Field in Chicago. Verizon Wireless is teaming with the National Hockey League to bring both avid hockey fans and casual sports enthusiasts who want to be part of the historic event the opportunity to watch it on New Year’s Day. The game will be streamed in its entirety and can be found under the “What’s Hot” channel on V CAST Video.
Commenting on the announcement, Verizon’s Tricia Lynch said: “Bringing this once-a-year event to mobile customers is a great example of how compelling, long-form video content works on many different platforms. Customers can watch the first period from their living rooms, then be sure they won’t miss the ending because they have V CAST on their mobile phones.”
Customers with select V CAST-enabled phones can check out V CAST whenever they want for just $3.00 for 24-hour use or by signing up for the $15.00 V CAST VPak monthly subscription, which also includes access to the Verizon Wireless ESPN MVP service, Get It Now and Mobile Web services.