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Canada’s Bell dealers sue the carrier for “abusive, arbitrary” business practices

October 21, 2008 by Dusan Belic - Leave a Comment

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Canada’s Bell Mobility independent retailers, which represent 80% of Bell stores, are suing the mobile operator alleging “abusive, arbitrary” business practices.

According to Doris Ronca, President of Independent Communications Dealer Association of Canada (ICDAC) and owner of two Bell World stores, “Years of Bell’s mismanagement has resulted in losing customer and investor brand loyalty and falling from first to third place in the wireless marketplace. Now, Bell is punishing its own, exclusive dealer channel by not honouring agreements and systematically destroying our competitiveness, reputations and the value of our businesses that we have built, some of us for over 20 years.”

Sounds like ICDAC has a point. After all, when you look at the Canadian telco market today, Rogers and Telus are leading the way, and Bell used to be the big daddy. We’ll see where this goes…

[Via: MobileSyrup]

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