IntoMobile

Breaking news, information, and analysis on the latest mobile phones and mobile technology

Open NavigationOpen Search
  • Home
  • Platforms
    • iOS / iPhone OS
    • Android
    • Windows Phone
    • BlackBerry OS
  • Hardware
    • New Hardware
    • Tablets
    • Reviews
    • Rumors
  • Carriers
    • AT&T
    • Sprint
    • T-Mobile
    • Verizon
  • Manufacturers
    • Apple
    • Samsung
    • HTC
    • LG
    • Motorola
  • Best VPNs
    • Best VPNs for iPhone
    • Best VPNs for Android

TeleNav Launches Ads within GPS Navigation App

September 14, 2010 by Simon Sage - Leave a Comment

Share on Twitter Share on Facebook ( 0 shares )

TeleNav, the fine folks behind the GPS navigation apps for AT&T, T-Mobile,  Rogers, and Bell, have announced a new advertising program that points users to sponsored search results. It sounds an awful lot like the Poynt announcement made earlier today, but TeleNav’s existing partnerships with carriers will likely give them a leg-up.

There’s something to be said for the advertising effectiveness of a mobile application designed for turn-by-turn navigation – at that point, it’s not just about subliminally inserting logos into people’s heads, but actually affecting shopping decisions at the source. I would be curious to see if carriers need to agree to these advertisement programs, or have any rights to alter sponsored results in their own ways. Poynt and TeleNav should still be able to coexist without butting heads too much – after all, Poynt is about more than just directions, and includes movies, white pages, weather, and a lot of calendar and address book integration.

If you’re interested in advertising with TeleNav, you can sign up for more information over here.

[via ReadWriteWeb]

Share on Twitter Share on Facebook ( 0 shares )

Back to top ▴

Back to top ▴

Follow IntoMobile

38k
36k
4k
13k
12k

Most Recent Posts

  • iPhone No Sound: Tips on How to Fix this Common Issue
  • The newest iOS – things you surely did not know
  • Transferring money through mobile: Why digital wallets are the future of commerce?
  • Review: Shine laser light Bluetooth headphones
  • Neptune Suite smart watch with phone and tablet screens killing it at Indiegogo

Get Updates Via E-Mail

  • This field is for validation purposes and should be left unchanged.

About IntoMobile

  • About IntoMobile
  • Contact IntoMobile
  • Send us News Tips
  • Privacy Policy

Social Links

  • IntoMobile on Facebook
  • IntoMobile on Twitter
  • IntoMobile on Google+
  • IntoMobile on YouTube

Copyright © 2006-2021 IntoMobile. All rights reserved.