Sony Ericsson has signed an agreement with Ingram Micro, which is the world’s largest technology distributor and supply-chain services provider, to distribute its unlocked phones in the U.S. The agreement includes several of Sony Ericsson’s Xperia smartphones, and all products will be made available through Ingram Micro starting later this month. Globally, Ingram Micro distributes millions of mobile solutions to their reseller partners such as Amazon.com, Best Buy, Buy.com and Newegg.com.
Now I’m not sure this will prove as successful for Sony Ericsson as it would a deal with some major U.S. operator, but it’s a progress nevertheless.
Finally, we have the words of Ingram Micro’s Robert Garry (Director of Mobility) to add – he said: “Sony Ericsson’s Xperia smartphone portfolio represents a diverse line-up that not only capitalizes on the growing Android platform, but also fits the market’s need for greater manufacturer selection. We’re thrilled to bring Sony Ericsson devices to our channel partners at a time when consumer demand for innovative smartphones is growing fast and converging with the business world.”