JMISE have announced their “just make it simple” portal is available for use by owners of PDAs and Smartphones. The central idea (not a new one) is that by aggregating lots of useful information under a common UI, it is simpler for you reach the information you need, since you don’t have time to trawl the entire (mobile) internet.
Or as they put it:
“JMISE presents a simple, fun and efficient way to explore the internet from your PDA or smart phone. How many times you wished had an access to your PC just to read the latest update of your favorite sport team on or the latest weather broadcast, or perhaps reserve a table in a nice, romantic, Italian restaurant?
We’re sure that you tried more than once to surf your PDA and find it inconvenient, complicated and probably not fun. Our goal is to create a widened and convenient mobile internet exploration environment. We provide you a variety of feed-enabled PDA website wrapped into a simple and intuitive User interface (UI) that is based on visual logos of common websites. This new mobile service that lets you find PDA websites will enhance your surfing and browsing experience. Our philosophy is that the web is already mobile and we are Just Making It Simple.”
So there you have it – is it a service you would use? Does it have that “je ne sais quoi” or “X-Factor” or Killer app-titude? You can ponder that one, and whilst doing so, you can check out the Website here and the Mobile site here.