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HTC EVO 4G keeps it real with official new, upgrade and no-contract pricing

May 31, 2010 by Will Park - 11 Comments

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We have to hand it to HTC for keeping it real with pricing options for the HTC EVO 4G. Rather than continue to confuse customers with different pricing options for picking up a Sprint HTC EVO 4G as a new purchase, upgrade purchase, or no-contract purchase, the Taiwanese manufacturer has posted their official retail prices for the hot upcoming Android phone.

The official prices break down as expected. If you’re buying the phone as a new purchase with an accompanying 2-year contract with Sprint, you can order your own EVO 4G for just $199.99. If you’re an existing Sprint customer and looking to simply upgrade, you can order the phone for $299.99. Or, if you’ve got a problem with signing another service contract, you can get a contract-free version of the handset for $549.99. All offers are shipped through UPS or Fedex for free.

For those of you that somehow haven’t heard about the EVO 4G, here’s a quick breakdown of the baddest Android phone to date. The handset has a massive 4.3-inch capacitive touchscreen display that’s unrivaled by any other Android phone (there’s also a built-in kickstand to prop up the phone for viewing videos). It’s powered by a 1Ghz Snapdragon processor and has an 8-megapixel camera with dual-LED flash. The 3G data connection serves as a fallback for the 4G WiMAX radio, with WiFi to round out the connectivity options. GPS, Bluetooth, and microSD card slot also help round out the feature set. Of course, Android 2.1 OS runs the show, with HTC’s Sense UI skinned atop.

Why is the EVO-maker doing this? Well, why wouldn’t they? HTC sells the same number of units regardless of whether you buy one of their phones with a new service agreement or free and clear of contracts. While third-party vendors like Best Buy and Radio Shack and Walmart have the incentive of new-contract commissions to convince you to buy phones that they can activate, HTC could care less (or couldn’t care less, depending on how you look at it).

So, in addition to Sprint and all the retailers selling the EVO 4G, you have another option in HTC. Find the order page here. Remember, the EVO goes live on June 4th for $200 on contract. Have you pre-ordered yours yet?

[Via: GoodAndEvo]

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