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With a view to augment its market in emerging India, Nokia, the world’s largest handset manufacturer, will start a design facility in Bangalore. Officials also said India is expected to become the company’s second largest market by 2010.
"Nokia intends to start two new design facilities – one in Rio de Janerio (Brazil) and another one in Bangalore. It is important for us to be closer to the market and get feedback from our customer," Mitti Storckovius, director, corporate strategy, Nokia, said.
Nokia leads the handset market in the country by a huge margin (about 80 per cent market share). Nokia’s design centre basically aims at anticipating trends and designs of mobile users across the country.
Source: Business Standard
Wow, and you wonder why Nokia says emerging markets are important! I always loved Nokia for their spartan utilitarian designs, you could immediately tell they were Northern European. Hope this doesn’t change things. Who knows, maybe the team in India could create a design that is so hot it will be sold to the international market!
All I have to say is bring back my Psion Revo!
About The Author
Stefan Constantinescu
Stefan Constantinescu (@WhatTheBit on Twitter) has loved technology since as far back as he can remember. It started with computers, but in the past few years his passion has turned to mobile devices. As a mobile phone enthusiast who lives and breathes devices that connect to the internet, he knows he is not alone with this radical fascination of all things wireless. He is strongly opinionated and enjoys a good debate so leave comments in his posts and he’ll get back to you! Stefan began blogging as a hobby in the fall of 2006 and joined IntoMobile in the summer of 2007. Later he got a job at Nokia in March 2008, but as of June 2009 he has rejoined the IntoMobile team. He is currently based out of Helsinki, Finland.
