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Emerging markets are the place to be in. Handset makers may not get the NSeries-like high margins, but they’re aiming to sell millions there, and to push their brands forward. In that context, Nokia today announced a bunch of low-end devices for the emerging markets, with estimated retail prices, before applicable taxes and subsidies ranging from 35 to 90 EUR.
The new Nokia handsets announced today include:
- Nokia 1200 and Nokia 1208 are aimed at the first-time mobile phone consumer worldwide offering such (basic) features as call-time tracking and multi-phonebooks. The Nokia 1200 phone is offered with a monochrome screen, while the Nokia 1208 features a colour VGA screen.
- Nokia 1650 and Nokia 2660 are set to “elevate the entry market to a new level.” Both of these devices are equipped with music-on-the-go via FM radio and MP3-grade ringtones. While the 1650 has a candybar form factor, the 2660 is clamshell device with dual screens, and also comes with more features, including the Bluetooth support, an integrated handsfree speaker function and more memory.
- Nokia 2505 adds a bit of style to the low end market, with its smooth-back design that makes the phone ergonomic to hold. The 2505 is a CDMA clamshell device that will include the pre-loaded games, a 300-contact phonebook, up to 3 hours of talk time and 156 hours of stand-by time.
- Nokia 2630 and Nokia 2760 are two devices that will deliver imaging and Bluetooth technology to the entry market. At a mere 9.9 mm, Nokia 2630 is the thinnest handset in Nokia’s portfolio. On the other hand, Nokia 2760 is more stylish (and thicker) and also packs more memory and a GPRS connectivity support.
If you’re interested to know more about these handsets, Nokia has prepared a special “Entry launch” page on its site.
About The Author
Dusan Belic
Dusan has been using smartphones since their introduction and is now following the latest trends in the industry. The "convergence" is what he's most excited about, and writing about it is the next logical thing to do. He thinks that using a smartphone is what everyone who cares about their time should do. In addition to his interests in mobile phones, Dusan also loves to experiment with the latest web and mobile 2.0 services. The idea of accessing and managing your information from any device no matter where you are simply amazes him. Whether it's an online to-do list, note taking service or a video sharing social network, he's there to try it out. He admits though, he's still searching for the ultimate web-based organizational tool, which "sings" perfectly with the mobile PIM application. Dusan used to run SymbianWatch.com which later became part of IntoMobile. He lives in Serbia, South-East Europe, from where he edits the site on a daily basis.
