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Recently at the MIDEM conference in Cannes, France – Sony Ericsson launched the updated PlayNow arena mobile content store. The old-new service now has more mobile content than ever before thanks to the deals signed with 10 major record labels — including Sony BMG, Warner Music Group, EMI, The Orchard, IODA, The PocketGroup, Hungama, X5 Music, Bonnier Amigo, and VidZone. In addition to more than 5 million new, mostly DRM-free tracks, Sony Ericsson also added 250 new mobile games from its existing partners. Finally, “a music promotional space for new and developing artists” M-BUZZ has been revamped and is now called PlayNow Uncut…
There you have it. Just like (almost) any other major handset maker, Sony Ericsson is serious when it comes to mobile music and the overall mobile content downloads business… Full release is available from here.
About The Author
Dusan Belic
Dusan has been using smartphones since their introduction and is now following the latest trends in the industry. The "convergence" is what he's most excited about, and writing about it is the next logical thing to do. He thinks that using a smartphone is what everyone who cares about their time should do. In addition to his interests in mobile phones, Dusan also loves to experiment with the latest web and mobile 2.0 services. The idea of accessing and managing your information from any device no matter where you are simply amazes him. Whether it's an online to-do list, note taking service or a video sharing social network, he's there to try it out. He admits though, he's still searching for the ultimate web-based organizational tool, which "sings" perfectly with the mobile PIM application. Dusan used to run SymbianWatch.com which later became part of IntoMobile. He lives in Serbia, South-East Europe, from where he edits the site on a daily basis.
