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Vodafone and Warner Music International announced an agreement to allow the Big Red carrier to exclusively distribute and promote Madonna’s upcoming album “Hard Candy” to its customers around the world, prior to the April 28th global release.
Starting on April 21st, a total of seven tracks from “Hard Candy” will be released at a rate of one a day counting down the week before the album is available. Each track will remain live for 24 hours for download before being replaced by the next one. Furthermore, Vodafone customers in select markets — Spain, Portugal, Germany and Belgium — will get exclusive mobile access to the newly released single “4 Minutes”, effective immediately.
Finally, Vodafone customers in all participating territories will have access to Madonna’s mini site on Vodafone live! which will include one week of exclusive mobile content, including ringtones, ringback tones and SMS tones.
About The Author
Dusan Belic
Dusan has been using smartphones since their introduction and is now following the latest trends in the industry. The "convergence" is what he's most excited about, and writing about it is the next logical thing to do. He thinks that using a smartphone is what everyone who cares about their time should do. In addition to his interests in mobile phones, Dusan also loves to experiment with the latest web and mobile 2.0 services. The idea of accessing and managing your information from any device no matter where you are simply amazes him. Whether it's an online to-do list, note taking service or a video sharing social network, he's there to try it out. He admits though, he's still searching for the ultimate web-based organizational tool, which "sings" perfectly with the mobile PIM application. Dusan used to run SymbianWatch.com which later became part of IntoMobile. He lives in Serbia, South-East Europe, from where he edits the site on a daily basis.
