Disqus
Blyk, the ad-funded MVNO for 16-24 yr olds, has launched a new website (http://media.blyk.co.uk) to explain the concept to advertisers and agencies. The site contains detailed info, and is constantly being updated with new insights and case studies:
Over 100K subs have already joined Blyk in the UK, which is quite an impressive feat for the short time they have been going – those subs get free voice and texts in return for watching targeted adverts.
Apparently Blyk is also offering “Blyk Breakfasts” for advertisers and agencies to provide more detailed understanding of the services it offers – never I have wanted more to work at an advertising company than now – yum!
[Via: The Telecom]
About The Author
Ben Robinson
Ben is a 10+ year veteran of the Mobile industry – starting his career when SMS was a still a relatively new concept for most people (!), he has now consulted on everything from bleeding-edge Mobile content, to the next-gen accessories you might view it on. As a result he has a broad and deep knowledge in numerous areas of Mobile – from network operators to device vendors, to infrastructure and middleware vendors (not to mention content delivery) – and has worked for companies in all of these areas! He is based in the UK, a hotbed of activity for mobile, and recently became a father for the second time – as oppose to in his younger years when he was happy spend time tweaking all manner of mobile devices to 'nth' degree, he now looks for services and hardware that provide the most efficient, compact, and reliable improvements to his already manic life! It’s his opinion that Mobile solutions should be there to help to make your life better – if a particular solution (be it service or device) isn’t doing this, he believes you need to ask the very important question of why you continue to use it... His focus at IntoMobile is mainly on Mobile content, services, and infrastructure, particularly as regards the UK market – and with the occasional look at devices. Additionally, using his extensive experience in the industry, he will provide commentary on the industry at large, with regular (and hopefully thought-provoking) articles.
