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BlueWhaleMail is a new service, launched by a former RIM’s employee Michael Maguire, which aims to deliver free push email and push Facebook service to the regular folks, who may not have a BlackBerry or some other smartphone. What this means is that users with regular phones — although only Sony Ericsson feature phones and Nokia S60 smartphones are supported at the moment — will be able to securely send and receive email messages from services such as Yahoo! and Google Mail. In addition, they (users) will be able to receive Facebook notification as well as send their Facebook buddies a message or even write on their wall. As expected (with push-based services), messages and notifications are displayed as soon as they are received without requiring users to manually connect to their inbox.
Founder Michael Maguire believes that there are some great dedicated mobile email devices out there, which unfortunately are hard to configure for email. “With BlueWhaleMail, we’ve gone back to the drawing board so that people can keep the phone they like and still stay in touch on the go,” he added.
In addition, he said they want to make social networking (messaging, news feeds and status updates) as much a part of mobile life as SMS. We’ll see whether they’ll succeed. There are some serious contenders on the market, as well (emoze?).
About The Author
Dusan Belic
Dusan has been using smartphones since their introduction and is now following the latest trends in the industry. The "convergence" is what he's most excited about, and writing about it is the next logical thing to do. He thinks that using a smartphone is what everyone who cares about their time should do. In addition to his interests in mobile phones, Dusan also loves to experiment with the latest web and mobile 2.0 services. The idea of accessing and managing your information from any device no matter where you are simply amazes him. Whether it's an online to-do list, note taking service or a video sharing social network, he's there to try it out. He admits though, he's still searching for the ultimate web-based organizational tool, which "sings" perfectly with the mobile PIM application. Dusan used to run SymbianWatch.com which later became part of IntoMobile. He lives in Serbia, South-East Europe, from where he edits the site on a daily basis.
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Jeff Barson
