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Juniper Research: Mobile betting is recession-proof; Set to hit $3.6 billion in 2009

Categories: Research,
By: , IntoMobile
Thursday, December 4th, 2008 at 3:20 PM

Juniper Research’s latest report titled “Mobile Gambling: Casinos, Lotteries and Betting (5th edition)” argues that despite global economic recession, mobile gambling will perform strongly in 2009.

In addition, the report found that total wagers on mobile phones will more than double in 2009, reaching more than $3.6 billion, where as user spending on mobile TV and mobile games will be adversely impacted by the global economic downturn.

According to report author Dr Windsor Holden, gambling is essentially a recession-proof industry, and the overall appetite for gambling per se will be unaffected. “Furthermore, with the growing availability of betting services on-portal, the mobile is an increasingly convenient and user-friendly means of placing a bet,” he added.

However, the report noted that regulatory restrictions remained a key impediment to mass adoption, and argued that national and state governments needed to implement a transparent framework governing all forms of mobile gambling services.

Other findings include:

  • Mobile betting will account for 75% of all gambling on mobile handsets in 2008, with casino-type gambling the second-largest sector.
  • The UK alone will account for more than 30% of bets placed in 2008, although this proportion will decline to just 8% by 2013 due to increased deployment of services elsewhere.
  • Global gross win from mobile betting services is expected to exceed $1 billion annually by 2012.

More information about Juniper’s report is available from their website.

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About The Author

Dusan Belic

Dusan has been using smartphones since their introduction and is now following the latest trends in the industry. The "convergence" is what he's most excited about, and writing about it is the next logical thing to do. He thinks that using a smartphone is what everyone who cares about their time should do. In addition to his interests in mobile phones, Dusan also loves to experiment with the latest web and mobile 2.0 services. The idea of accessing and managing your information from any device no matter where you are simply amazes him. Whether it's an online to-do list, note taking service or a video sharing social network, he's there to try it out. He admits though, he's still searching for the ultimate web-based organizational tool, which "sings" perfectly with the mobile PIM application. Dusan used to run SymbianWatch.com which later became part of IntoMobile. He lives in Serbia, South-East Europe, from where he edits the site on a daily basis.