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Juniper Research: Ringtone sales may go down, but mobile music revenues are set to reach $14.6 billion by 2013

Categories: Content, Research
By: , IntoMobile
Friday, February 27th, 2009 at 10:12 AM

Juniper ResearchJuniper Research’s latest report argues that a sharp fall in ringtone revenues will be more than offset by growth in full-track downloads, streamed music services and ringback tones. As a matter of fact, the research company forecasts that global revenues from mobile music services will reach nearly $14.6 billion by 2013!

Juniper has found that many of the key hurdles to mass adoption of full-track services — such as handset form factor, memory constraints, and a reduction of data costs (in some markets, at least) — have been significantly reduced. Mentioned factors along with the increasing willingness of the major labels to participate in mobile ventures and the proliferation of user-generated content in the mobile space, are likely to drive adoption higher.

In the report, Juniper Research awarded some of the industry players for their contribution to the mobile music market. Not surprisingly, Apple scored gold, and is followed by track identification service Shazam, which took silver medal.

More information about Juniper’s report “Mobile Music: Videos, Streamed, Full Tracks, Ringbacks, Ringtones & Downturn Analysis 2009-2013 (5th edition)” is available from their website.

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About The Author

Dusan Belic

Dusan has been using smartphones since their introduction and is now following the latest trends in the industry. The "convergence" is what he's most excited about, and writing about it is the next logical thing to do. He thinks that using a smartphone is what everyone who cares about their time should do. In addition to his interests in mobile phones, Dusan also loves to experiment with the latest web and mobile 2.0 services. The idea of accessing and managing your information from any device no matter where you are simply amazes him. Whether it's an online to-do list, note taking service or a video sharing social network, he's there to try it out. He admits though, he's still searching for the ultimate web-based organizational tool, which "sings" perfectly with the mobile PIM application. Dusan used to run SymbianWatch.com which later became part of IntoMobile. He lives in Serbia, South-East Europe, from where he edits the site on a daily basis.