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In response to iPhone and BlackBerry competition in the mobile space, Microsoft CEO Steve Ballmer said to CIO Summit attendees that Windows Mobile development will be stepping it up a notch.
“There are opportunities for us to accelerate our execution in this area,” he said. “We’ve done a lot of work to make sure we have a team that will be able to accelerate it.”
Microsoft really does need to speed up its game, especially considering Windows Mobile 6.5 does little that community programmers haven’t already been able to recreate independently. The new Internet Explorer is nice, don’t get me wrong, but Windows Mobile 7 will have to be a much bigger upgrade to really catch consumers’ attention. From a developer standpoint, Ballmer is torn on how to speed up the presently-cluttered licensing process.
“Here’s the catch 22. A lot of what it would mean to simplify things always looks to us like removing options. For every option we remove I know we’d upset some customers for whom that was the perfect option.”
[via PC World]
About The Author
Simon Sage
Simon Sage’s education largely surrounded writing, technology and online community, leading him to begin his blogging career at www.BlackBerryCool.com and to quickly discover a vibrant and active community surrounding BlackBerry and mobile technology. In exploring RIM’s platform, he has learned what enterprises are looking for in mobility as well as what makes the innocuous BlackBerry so appealing to them. Recently Simon’s been covering RIM’s gradual move into an already-crowded consumer market, and the impact of burgeoning challengers, such as the iPhone, as well as long-time leaders, like Nokia, on BlackBerry’s advancement. With plenty of content under his belt, Simon will be branching off a bit to see what other smartphone manufacturers are working on while still using BlackBerry as a barometer. At IntoMobile, you can count on his posts being even-handed, well-informed and thought-out.
