
Few days ago we wrote that Samsung decided to change the name of its new flagship device Omnia HD into simply i8910. Well, that ain’t gonna happen, at least not in all markets.
Apparently, the Korean giant will push its 8 megapixel-equipped smartphone in Italy under the “good ol’” Omnia brand, keeping the original name – Omnia HD. Moreover, to highlight the device’s powerful video capabilities, Samsung will use the upcoming blockbuster movie, X-Men Origins: Wolverine, for the launch.
Samsung’s strategy seems to differentiate its sub-brands by regions. For instance, in Asia they have the Anycall brand, which we hardly see in Europe or U.S. On the other hand, we haven’t seen a single Symbian S60 device hitting States, so I guess it’s better to offer customers something they already know – and they’ve heard about Omnia…
[Via: Unwired View]
About The Author
Dusan Belic
Dusan has been using smartphones since their introduction and is now following the latest trends in the industry. The "convergence" is what he's most excited about, and writing about it is the next logical thing to do. He thinks that using a smartphone is what everyone who cares about their time should do.
In addition to his interests in mobile phones, Dusan also loves to experiment with the latest web and mobile 2.0 services. The idea of accessing and managing your information from any device no matter where you are simply amazes him. Whether it's an online to-do list, note taking service or a video sharing social network, he's there to try it out. He admits though, he's still searching for the ultimate web-based organizational tool, which "sings" perfectly with the mobile PIM application.
Dusan used to run SymbianWatch.com which later became part of IntoMobile. He lives in Serbia, South-East Europe, from where he edits the site on a daily basis.