Scion today announced the Scion Radio 17 Beats Per Minute (BPM) Meter application for iPhone and iPod touch is available on the Apple (NSDQ: AAPL) App Store. The app, developed by EpicTilt.com, automatically calculates the BPM of a song as users tap the screen to the song’s rhythm. After recording the song’s BPM, users can create playlists by genre and send their song lists with corresponding BPM info to themselves and others for use in the planning of live sets and recorded mixes.
“Scion is always looking for ways to keep its customers engaged with the brand so we created the ‘Scion Radio 17 BPM Meter’ with unique create-and-share playlist abilities to appeal to our trendsetting and tech savvy audience of iPhone and iPod touch users,” said Jeri Yoshizu, Scion sales promotions manager. “Additionally, given the fact that Scion has always worked with DJs and respected their culture, we wanted to give our audience a useful tool for their craft.”
The Scion Radio 17 BPM Meter also provides a scrolling news ticker that keeps users up-to-date with the current month’s Scion Radio 17 features, as well as information about the latest Scion Audio Visual (S A/V) releases and events. The Scion Radio 17 BPM App is available for free from Apple’s App Store on iPhone and iPod touch. It’s a nice little App too, as hopefully the screenshots show – I’d recommend giving it a go!
Oh, and in case the name Scion seems very familiar – well, it is – it’s a Toyota model in the US:
Scion, from Toyota Motor Sales (TMS), U.S.A., Inc., was developed with a new generation of youthful buyers in mind. Scion’s mission is to provide distinctive products, the opportunity to personalize, and an innovative, consumer-driven process at the retail level. The Scion brand features three ground-breaking models with a wide array of standard features: the xD urban subcompact five-door, the iconic xB urban utility vehicle, and the tC sports coupe. The brand often applies new practices in all aspects of its business and pushes the creativity envelope with non-traditional advertising and marketing to engage young consumers. Scion also supports originality through its programs in the artistic community. For more information, visit www.scion.com