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Airport in Slovenia’s capital, Ljubljana, has introduced a new feature for tourists. At the airport’s baggage claim area, travellers can get much more than just their luggage: they can download tourist information and coupons for their stay in Slovenia.
Slovenian Tourist Board along with Creativ Interaktiv and the airport devised the campaign for arriving passengers riding on the airport’s buses from plane to terminal, inviting them to turn on Bluetooth connection on their phones.
It’s a great way to use mobile technology and despite non-significant Bluetooth proximity-marketing results, using this technology on the airport makes perfect sense, as users are already accustomed to receiving text messages from local mobile operator when they land at a foreign airport…
[Via: SpingWise]
About The Author
Dusan Belic
Dusan has been using smartphones since their introduction and is now following the latest trends in the industry. The "convergence" is what he's most excited about, and writing about it is the next logical thing to do. He thinks that using a smartphone is what everyone who cares about their time should do. In addition to his interests in mobile phones, Dusan also loves to experiment with the latest web and mobile 2.0 services. The idea of accessing and managing your information from any device no matter where you are simply amazes him. Whether it's an online to-do list, note taking service or a video sharing social network, he's there to try it out. He admits though, he's still searching for the ultimate web-based organizational tool, which "sings" perfectly with the mobile PIM application. Dusan used to run SymbianWatch.com which later became part of IntoMobile. He lives in Serbia, South-East Europe, from where he edits the site on a daily basis.
