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Offerpal Media, Tapjoy team-up to better serve iPhone developers, help them monetize their apps

By: , IntoMobile
Friday, July 3rd, 2009 at 2:25 AM

Tapjoy iPhone

Another day, another “monetize your iPhone apps” news. This time, it’s Offerpal Media — the company behind the popular monetization platform for social networks, online games, virtual worlds and mobile applications — and Tapjoy — developers of the Tapjoy SDK and such popular iPhone games as TapDefense, TapSudoku and TapWord — which announced partnership designed to provide iPhone application developers with “tools to help them monetize their applications through the sale of virtual goods.”

The new solution is already available as part of Tapjoy’s free SDK, allowing developers to integrate Offerpal’s “Managed Offer Platform” as a native part of the user experience. Moreover, and that’s I guess the main point of the joint solution, is the ability for developers to grow their apps quickly through rewarded installs of active mobile gamers across the Tapjoy network of millions of users.

Other services included with the SDK include mobile ad network optimization, full app analytics, wagered tournaments and challenges between users, and customizable rankings and leaderboards… More information is available from Tapjoy’s website.

About The Author

Dusan Belic

Dusan has been using smartphones since their introduction and is now following the latest trends in the industry. The "convergence" is what he's most excited about, and writing about it is the next logical thing to do. He thinks that using a smartphone is what everyone who cares about their time should do. In addition to his interests in mobile phones, Dusan also loves to experiment with the latest web and mobile 2.0 services. The idea of accessing and managing your information from any device no matter where you are simply amazes him. Whether it's an online to-do list, note taking service or a video sharing social network, he's there to try it out. He admits though, he's still searching for the ultimate web-based organizational tool, which "sings" perfectly with the mobile PIM application. Dusan used to run SymbianWatch.com which later became part of IntoMobile. He lives in Serbia, South-East Europe, from where he edits the site on a daily basis.