Disqus
According to Juniper Research, the NFC technology will take off, after all. As a matter of fact, the research company argues that coupons and smart posters will support the growth of NFC mobile payment transaction values from $8 billion in 2009 to $30 billion within three years.
Some of the findings from the NFC research include:
- First NFC devices will be shipped commercially later in 2009 and the market will ramp up from 2011;
- NFC/Felica payments are already established in Japan but by 2014 North America and Western Europe will be experiencing high growth;
- By 2012, NFC global gross transaction value will exceed $30 billion.
Juniper’s full report examines the opportunities available in both the mobile payments market and the mobile retail market (smart posters and coupons), as well as newly emerging interim solutions such as stickers & SD cards. More information is available from the research company’s website…
About The Author
Dusan Belic
Dusan has been using smartphones since their introduction and is now following the latest trends in the industry. The "convergence" is what he's most excited about, and writing about it is the next logical thing to do. He thinks that using a smartphone is what everyone who cares about their time should do. In addition to his interests in mobile phones, Dusan also loves to experiment with the latest web and mobile 2.0 services. The idea of accessing and managing your information from any device no matter where you are simply amazes him. Whether it's an online to-do list, note taking service or a video sharing social network, he's there to try it out. He admits though, he's still searching for the ultimate web-based organizational tool, which "sings" perfectly with the mobile PIM application. Dusan used to run SymbianWatch.com which later became part of IntoMobile. He lives in Serbia, South-East Europe, from where he edits the site on a daily basis.
