By: Ben Robinson, IntoMobile Sunday, September 20th, 2009 at 5:31 PM
I’ve written before on Dr. Jim’s blog posts, because they always provide lively and stimulating commentary on various tech-related areas – recently culminating in a great piece he wrote on social networking (see my post on his post here).
Now Dr. Jim has turned his attention to Web Ads. Quite apart from listing an impressive array, he also delves in to the area of intrusion that some of these Ads crossover over in to.
Of course from a Mobile perspective, Advertising has been touted as the next big thing for a very long time – whereas the reality is that massive volumes of lo-value transactions are needed in order to generate any significant Ad revenue – but with Mobile becoming so capable that they can display even fairly complex Webpages, more and more of the Web Ads we know and love on the PC, might be coming to a Mobile device near you soon!
Find Dr. Jim’s original article here – well worth a read.
Ben is a 10+ year veteran of the Mobile industry – starting his career
when SMS was a still a relatively new concept for most people (!), he has
now consulted on everything from bleeding-edge Mobile content, to the
next-gen accessories you might view it on. As a result he has a broad and deep knowledge in numerous areas of Mobile – from network operators to device vendors, to infrastructure and middleware vendors (not to mention content delivery) – and has worked for companies in all of these areas!
He is based in the UK, a hotbed of activity for mobile, and recently
became a father for the second time – as oppose to in his younger years
when he was happy spend time tweaking all manner of mobile devices to
'nth' degree, he now looks for services and hardware that provide the most efficient, compact, and reliable improvements to his already manic life! It’s his opinion that Mobile solutions should be there to help to make
your life better – if a particular solution (be it service or device)
isn’t doing this, he believes you need to ask the very important question
of why you continue to use it...
His focus at IntoMobile is mainly on Mobile content, services, and
infrastructure, particularly as regards the UK market – and with the
occasional look at devices. Additionally, using his extensive experience
in the industry, he will provide commentary on the industry at large, with
regular (and hopefully thought-provoking) articles.