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Sony Music Entertainment to mobilize its artists’ websites; MJ’s site first on the list

Categories: Content, Mobile Web
By: , IntoMobile
Friday, November 13th, 2009 at 1:57 AM

Michael Jackson mobile website

I’m not sure why it took so long for Sony’s music publishing arm to fully “go mobile,” but whatever the reasoning is, it’s good to see them finally taking this route.

The company has partnered with Azuki Systems to optimize the web destinations of its artists for viewing on mobile phones. Not surprisingly, Michael Jackson’s official website is the first site to launch under the initiative.

Located at m.michaeljackson.com, the Michael Jackson mobile website features news, photos and streaming access to classic videos such as “Billie Jean,” “Beat It,” and “Thriller.” The site is optimized to work with all of the latest higher-end devices such as the iPhone/iPod Touch, BlackBerry Store, Palm Pre and Android-powered devices; though we’re guessing some other phones will do the job just as well (Symbian S60 devices)…

And of course, Sony Music wowed to roll out mobile versions of other artists’ websites in the coming months.

About The Author

Dusan Belic

Dusan has been using smartphones since their introduction and is now following the latest trends in the industry. The "convergence" is what he's most excited about, and writing about it is the next logical thing to do. He thinks that using a smartphone is what everyone who cares about their time should do. In addition to his interests in mobile phones, Dusan also loves to experiment with the latest web and mobile 2.0 services. The idea of accessing and managing your information from any device no matter where you are simply amazes him. Whether it's an online to-do list, note taking service or a video sharing social network, he's there to try it out. He admits though, he's still searching for the ultimate web-based organizational tool, which "sings" perfectly with the mobile PIM application. Dusan used to run SymbianWatch.com which later became part of IntoMobile. He lives in Serbia, South-East Europe, from where he edits the site on a daily basis.

  • HereAndNow

    Since:

    1. virtually all “native” smartphone browsers are or will be WebKit based (iPhone, Android, WebOS, Symbian, Blackberry (via Torch Mobile acquisition), WinMo (with a 3rd-party browser)),

    2. WebKit enables support for HTML5, SVG, WebGL?, …),

    Sony could take a leadership position in rolling out an HTML5-based media site like this (e.g. HTML5 audio/video streaming, etc.).