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Hey, Verizon and AT&T aren’t the only ones getting into hissy fits over inaccurate ad campaigns; telus has just launched their own litigation against Rogers on similar grounds. Shawn Hall,? senior communications manager with telus, said “Rogers has no network advantage and should not be misleading Canadians with false superiority claims,” although those claims were apparently accurate until telus opened up their HSPA network a few weeks ago. In compensation for these misleading advertisements, telus could be seeking millions in damages, although no dollar sign has been set. The tension is definitely building between Canadian carriers now that Rogers doesn’t have an exclusive on the iPhone (and all GSM handsets, for that matter). Combined with their move to shut down wind for not following foreign ownership laws, telus has been pretty aggressive towards the competition lately; way to keep ‘em on their toes.
[via Globe and Mail]
About The Author
Simon Sage
Simon Sage’s education largely surrounded writing, technology and online community, leading him to begin his blogging career at www.BlackBerryCool.com and to quickly discover a vibrant and active community surrounding BlackBerry and mobile technology. In exploring RIM’s platform, he has learned what enterprises are looking for in mobility as well as what makes the innocuous BlackBerry so appealing to them. Recently Simon’s been covering RIM’s gradual move into an already-crowded consumer market, and the impact of burgeoning challengers, such as the iPhone, as well as long-time leaders, like Nokia, on BlackBerry’s advancement. With plenty of content under his belt, Simon will be branching off a bit to see what other smartphone manufacturers are working on while still using BlackBerry as a barometer. At IntoMobile, you can count on his posts being even-handed, well-informed and thought-out.
