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We’ve already reported about Pizza Hut’s success with its iPhone app. Well, in addition to the numbers achieved ($1 million in sales), the company is all proud to announce that it also won two MMA’s (Mobile Marketing Association) global awards: Mobile Display Campaign in North America, and Emerging Technology Campaign in North America.
Commenting on tha announcement, Pizza Hut’s Bernard Acoca said: “It’s an honor to be recognized as a mobile marketing leader by the MMA with wins in two categories. The Pizza Hut iPhone App continues to be an applauded breakthrough digital innovation that connects with consumers and industry organizations.”
Now I’m hoping other restaurants will follow Pizza Hut’s example and make the food ordering as simple and convenient as it should be, and ultimately make more money along the way. 
About The Author
Dusan Belic
Dusan has been using smartphones since their introduction and is now following the latest trends in the industry. The "convergence" is what he's most excited about, and writing about it is the next logical thing to do. He thinks that using a smartphone is what everyone who cares about their time should do. In addition to his interests in mobile phones, Dusan also loves to experiment with the latest web and mobile 2.0 services. The idea of accessing and managing your information from any device no matter where you are simply amazes him. Whether it's an online to-do list, note taking service or a video sharing social network, he's there to try it out. He admits though, he's still searching for the ultimate web-based organizational tool, which "sings" perfectly with the mobile PIM application. Dusan used to run SymbianWatch.com which later became part of IntoMobile. He lives in Serbia, South-East Europe, from where he edits the site on a daily basis.
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Dusan Belic
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