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ABI Research: Half of US mobile phone users interested in femtocells?

Categories: Research
By: , IntoMobile
Thursday, December 10th, 2009 at 3:31 AM

ABI Research - femtocellsFile this under “hard to believe,” as I doubt the majority of mobile phone users even know what femtocells are. Sure, we all want the improved coverage, but buying a femtocell base station is completely another thing. Coverage issue is a thing that carrier should solve, not to trick us into buying an additional piece of hardware in order for the service they sell to work properly. My rant stops here…

ABI Research conducted a survey of 1000 consumers in the United States, and the results suggest that operators are losing out on a significant portion of the market due to their lack of initiative in marketing femtocells or educating consumers on a mass-market scale. Key finding are:

  • Close to 25% of respondents to our survey were “very” or “extremely” interested in using a femtocell.
  • A further 31% were “somewhat” interested.
  • Bringing the total to more than 50%.

Are these results relevant? In a word – NO! At least I don’t think so… You can get more details from this page on ABI’s website.

About The Author

Dusan Belic

Dusan has been using smartphones since their introduction and is now following the latest trends in the industry. The "convergence" is what he's most excited about, and writing about it is the next logical thing to do. He thinks that using a smartphone is what everyone who cares about their time should do. In addition to his interests in mobile phones, Dusan also loves to experiment with the latest web and mobile 2.0 services. The idea of accessing and managing your information from any device no matter where you are simply amazes him. Whether it's an online to-do list, note taking service or a video sharing social network, he's there to try it out. He admits though, he's still searching for the ultimate web-based organizational tool, which "sings" perfectly with the mobile PIM application. Dusan used to run SymbianWatch.com which later became part of IntoMobile. He lives in Serbia, South-East Europe, from where he edits the site on a daily basis.

  • Steven Hoober

    From my knowledge of this, totally believable. Lots of people seem vaguely aware that it’s radio, and there are “repeaters” available (no one knows what a femtocell is), and want one.