By: Ben Robinson, IntoMobile Monday, December 28th, 2009 at 7:38 AM
Telefónica has announced availability of its ‘Ruta Movistar’ App on the App Store. Ruta Movistar offers iPhone 3G and iPhone 3GS users a navigation system which helps them to easily reach their destination by car or on foot. The app also locates points of interest such as restaurants, hotels, petrol stations, supermarkets and ATMs.
The service turns the iPhone into a fully-functioning Nav unit and includes routes, points of interest, 3D images, text-to-speech voice instructions and safety camera alerts. The app was developed using software by Telmap, and uses Navteq maps – both well-known names in the (Sat) Nav space. It relies on a mixture of GPS and A-GPS for positioning data.
Pricing-wise, simply put, it’s not (permanently) free. The first month there are no charges, and then after that, dependent on your tariff, you might pay €2.99/month.
The Ruta Movistar App is available now to download from the App Store. There’s also more info available on the Movistar site here.
About The Author
Ben Robinson
Ben is a 10+ year veteran of the Mobile industry – starting his career
when SMS was a still a relatively new concept for most people (!), he has
now consulted on everything from bleeding-edge Mobile content, to the
next-gen accessories you might view it on. As a result he has a broad and deep knowledge in numerous areas of Mobile – from network operators to device vendors, to infrastructure and middleware vendors (not to mention content delivery) – and has worked for companies in all of these areas!
He is based in the UK, a hotbed of activity for mobile, and recently
became a father for the second time – as oppose to in his younger years
when he was happy spend time tweaking all manner of mobile devices to
'nth' degree, he now looks for services and hardware that provide the most efficient, compact, and reliable improvements to his already manic life! It’s his opinion that Mobile solutions should be there to help to make
your life better – if a particular solution (be it service or device)
isn’t doing this, he believes you need to ask the very important question
of why you continue to use it...
His focus at IntoMobile is mainly on Mobile content, services, and
infrastructure, particularly as regards the UK market – and with the
occasional look at devices. Additionally, using his extensive experience
in the industry, he will provide commentary on the industry at large, with
regular (and hopefully thought-provoking) articles.