Infographic: Retrevo 2010 Gadget Census Reveals iPhone, Android and BlackBerry States

Retrevo 2010 Gadget Census

Retrevo 2010 Gadget Census

The Retrevo 2010 Gadget Census has been conducted, and the results are in. Very interesting results I might add. As you can see from the infographic above, the spread of iPhone, Android and BlackBerry users is quite varied, with Android taking hold in the heart of the nation… and for whatever reason, the coasts seem to prefer iPhone and BlackBerry action. Take a few moments to peruse the infographic. What state do YOU live in? An iPhone, Android or BlackBerry state?

In the end, the iPhone won the most ‘Gagetorial’ votes, edging out BlackBerry by 20. Android came in a distant third, despite being tied for the most state wins. Very interesting, very interesting indeed.

If you’re wondering just how the ‘Gadgetorial’ was put together, here’s an official description:

Gadgetoral votes were calculated based on smartphone ownership per capita across the country. Each state was granted a 3 vote minimum consistent with electoral college. Phone “states” were created based on differences in per capita ownership between individual states and the national average.

The Gadget Census was conducted online from March, 2010 through July, 2010 and received over 7,500 individual responses from Retrevo users distributed across gender, age, and location. Responses were weighted based on reported demographics to gain accurate estimations of gadget ownership and usage within and across demographics. All data is therefore reported as weighted data in which most responses have a confidence interval of +/- 4% at a 95% confidence level.

So there you have it. Are you surprised with these results? Would you tack a ‘grain of salt’ disclaimer on Retrevo’s findings?

Whatever your opinion, be sure to let us know what you think. Frankly, I’m not surprised to see the spread of Android represented here. What I am surprised about is the minimal number of Gadgetorial votes Google’s OS brings home… It’s also a little surprising that BlackBerry is right up there with the iPhone. The graphic here will no doubt be fodder for BlackBerry fans and users nationwide! For more information you can spend some time digging around at Retrovo. In fact, I recommend it.

  • Looks like my home state of SC is one of the few Android states on the East Coast. We’ve always been more independence minded. “If at first you don’t secede, try, try again.”

  • Dev328

    The IPhone & Blackberry have been in the market for quite some time, whereas the Android OS is relatively new. I believe that is the reason for the margins, but given a bit of time, I think that the Android OS will very quickly catch up!

  • Oh, please. This is in no way good science. What in the world is Retrevo? And there you have your bias.

  • Surkin

    This should be the AT&T map for 3G coverage lololol

  • More Android users in the mid-west, THAT totally makes sense now, thanks. Buy one get one free Jim Bob Henry Frank Smith. LOL, totally proves a point.

  • Post my entry, or is this an Android only web site and negative words about it won’t be posted?

  • Smartphones were probably faster to catch on on the coasts. Android being late to the party, BB and iPhone have bigger shares in the areas where smartphones caught on first. IMHO this suggests that Android will soon swamp the others on the coasts as well.

  • Henryjohnson12345

    @Kevin Stacy – ummmmmmm iPhones rule the south. I believe a lot more Jim Bob Henry Frank Smith’s live there. Don’t be dumb.

  • Arizona, Utah and Nevada look like they are about beat up California and take its iPhone. haha

  • Noneofyour

    21 + 21 + 16 = 58

    58 states … ?

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