Corroborating Nielsen’s survey, comScore has released a study showing the progress of mobile platforms in the U.S. in the three months leading up to January. Android grew 7.7% since October, and captured 31.2% of the market share, followed by BlackBerry, which was down 5.4% to 30.4%, and the iPhone which stayed steady at 24.7%. As far as manufacturers go, Samsung is the top dog, claiming 24.9% mobile phone owners, followed by LG with 20.8%, Motorola at 16.5%, RIM at 8.6%, and Apple at 7%.
The survey also ran down mobile content usage, and as you might imagine, the majority (68.1%) used their phones for sending text messages, while 37% used the browser, 35% used apps, 25% accessed social networks, 23% played games, and only 16% listened to music. I would have thought for sure music would have been higher on the list, what with decent-sized microSD memory cards available and lots of palatable mobile music apps and services available.
Overall, not many surprises in this data. Android’s lead is only set to grow as manufacturers invest more and more into the platform and software developers want their apps on the widest array of handsets possible. It’s sad for me to see BlackBerry losing ground, and with iPhone not far behind, it’ll be a close race over the next couple of months.
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