Disqus
Interbrand is out with its 13th annual Best Global Brands report, showcasing the value of different brands across the globe. As you can imagine, Coca-Cola rules the day, occupying the number 1 spot again (as it had in 2011).
Apple is the second most valuable brand, jumping from 8th position it held last year. Google kept its forth position, Microsoft dropped from 3rd to 5th position, while Samsung entered the top 10 list, rising 40% in popularity (from number 17). Guess the Koreans have their Olympics marketing to thank for this huge rise in brand awareness, and also rock-solid sales of its Galaxy smartphones and tablets.
Nokia, in case you wonder, dropped again – from number 14 in 2011 to 19 this year… And if you want to know more, you can download the full Interbrand report from this page.
[via: Unwired View]
About The Author
Dusan Belic
Dusan has been using smartphones since their introduction and is now following the latest trends in the industry. The "convergence" is what he's most excited about, and writing about it is the next logical thing to do. He thinks that using a smartphone is what everyone who cares about their time should do. In addition to his interests in mobile phones, Dusan also loves to experiment with the latest web and mobile 2.0 services. The idea of accessing and managing your information from any device no matter where you are simply amazes him. Whether it's an online to-do list, note taking service or a video sharing social network, he's there to try it out. He admits though, he's still searching for the ultimate web-based organizational tool, which "sings" perfectly with the mobile PIM application. Dusan used to run SymbianWatch.com which later became part of IntoMobile. He lives in Serbia, South-East Europe, from where he edits the site on a daily basis.
