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Microsoft at CTIA: Windows Marketplace for Mobile gets wide industry support

April 1, 2009 by Dusan Belic - Leave a Comment

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Windows Mobile

Microsoft is all proud to announce the wide industry support for Windows Mobile 6.5 and Windows Marketplace for Mobile at the CTIA.

Among the companies that will offer its apps through Windows Marketplace for Mobile are such well known names as AccuWeather.com, The Associated Press, CNBC, Developer One Mobile Software, EA Mobile, Facebook, Gameloft, Glu Mobile, Handmark, Ilium Software, Jeyo, Kinoma, LiteScape, Magmic Games, Melodis, MySpace, Namco Networks, Netflix, Pandora, PhatWare, Resco, ShoZu, Sling Media, SBSH Mobile Software, Spb Software, Web Information Solutions and Zagat Survey.

Among the Windows Marketplace for Mobile’s features Microsoft is highlighting are:

  • The ability to pay for applications with a credit card or have charges appear on a phone bill (like Nokia’s Ovi Store).
  • Ability to return an app after purchase within 24 hours for a full refund.
  • Like with Apple’s AppStore, developers will be able to deliver free updates to their applications.
  • Mobile operators on their end will be able to have a branded section of the catalog, where they will be able to market their own apps and services to their customer base.

But it’s not just the app store details Microsoft wanted to share at the CTIA. The Redmond giant also announced a new partnerships with the Design Museum London and Council of Fashion Designers of America to offer a variety of free designer themes for Windows Mobile smartphone. Mizrahi is selected as the first in a series of designers to create exclusive themes, while other designers will be announced in the coming months.

Moreover, Microsoft unveiled the new, easy-to-use Theme Generator that will provide people with yet another way to personalize their device and which will be available later this year through windowsmobile.com.

Finally, to make Windows Mobile users more social than ever, they’ve announced new Facebook, MySpace and Windows Live applications. Facebook app will be released in April, MySpace during summer, while Windows Live app will be released tomorrow (April 2nd) in 25 languages. The company also will launch a new beta version of Windows Live Hotmail available through a mobile web browser.

There you have it. Tons of stuff from Microsoft which seem to burst with optimism. We’ll see how all that will play out…

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