Ever wonder why your Android phone has poor battery life? A new report from Purdue University and Microsoft suggests that this may be due to in-app advertising.
The report suggests that in-app ads can be the cause of up to 75 percent of app-related battery drain. This kind of makes sense, as these work by uploading data from your device and downloading new ads while you’re playing.
It’s not just in-app advertisement though, as the report also calls out the Facebook Android app which had a flaw which led to excessive battery drain. It also found that the standard Android browser and apps like the New York Times are also strong power drains.
What do you think friends? Have you noticed poor battery life on your Android phone after you downloaded some apps with ads in them?