Seems Movie games are coming thick and fast at the moment – in the recent past we’ve commented on Iron Man, Hancock, and now, the Hulk is here! Hands-On Mobile has the incredible (hah!) task of bringing the big green beast to mobile, following up the recent “definitely not the same as the last one!”…
UK: Cider drinkers’ enthusiasm goes flat over text promo
A recent mobile advertising/marketing campaign to get UK pub-goers to try Strongbow appears not to have worked very well, according to The Inquirer. The promo centred around a text message that was received, urging people to text back to get a free “pint” (568ml glass). Apparently, there was also an additional use of LBS (location-based…
Mobile Broadband will be ‘free’ next year
A Broadband comparison site has claimed that mobile broadband will soon be bundled with standard contracts – and this could occur as early as 2009. If the current rate of price-cutting continues, mobile broadband will soon be perceived as free of charge, according to Top 10 Broadband. Using “fixed line phone + ADSL” packages as…
O2’s Bubbles can be used by competitors to compare them, Euro court rules
The Register is reporting that O2 has lost it’s appeal to prevent a competitor using bubbles to represent the company when comparing prices. Let’s rewind a second – back in 2004, a 3UK TV Ad compared prices between O2 and themselves (which is fine), but the Ad opended with “falling bubbles” – providing a reference…
AlcaLu and Telstra open Mobile TV testing facility in Oz
Following on from their testing in Singapore, more AlcaLu news….! Alcatel-Lucent and Telstra have opened a “mobile TV handset testing service centre” in Melbourne, Australia. The facility has been developed to support Telstra’s Mobile Foxtel TV service and will ensure that Alcatel-Lucent’s MiTV application and the Mobile Foxtel service are compatible with and operate smoothly…
Singapore Mobile TV powered by Alcatel-Lucent
Following straight on from the story about Nokia Siemens Networks powering DVB-H in Germany, here is one of the other big players, Alcatel-Lucent, powering a solution in Singapore… M1 and MediaCorp have appointed Alcatel-Lucent as the supplier of the DVBH (Digital Video Broadcasting-Handheld) platform for their joint mobile TV consumer trial in August. Alcatel-Lucent’s DVBH…
Germany’s Mobile 3.0 now in test phase for DVB-H
Germany’s Mobile 3.0 is apparently now offering broadcast Mobile TV, having launched a test service based on a Nokia Siemens Networks (NSN) solution. The service, initially available in four cities – Hamburg, Hanover, Frankfurt and Munich – includes nine TV channels (ARD, ZDF, Deutschland 24, RTL, VOX, SAT 1, Pro 7, N-TV and N24) and…
Glu does Mobile ‘Hancock’ Game…
Glu Mobile has just announced that it is doing the Mobile conversion (funny that) of the upcoming Hancock Movie – that’s the one with Will Smith in, where he’s a reluctant (and at the beginning hated) hero, who develops throughout the course of the film. Nice. Glu will be doing the honours on behalf of…
Motorola goes to the Movies with UK webstore
Moto UK has add full-length films to watch on it’s handsets for the first time – a deal with Paramount Digital Entertainment means that films such as Team America (awesome!) will be available, for between £5.99 and £8.99. Users will need to download the films to a PC and then sideload them, which you could…
Ofcom pushes back UK phone spectrum auction
Ofcom (the UK communications regulator ) has pushed back plans for an auction of radio spectrum due to legal challenges from O2 and T-Mobile. As you might remember from past postings I have made, there was due to be an auction this September for 2.6 gigahertz and 2010 megahertz spectrum – which could be used…